Treat the sale like a multi‑year strategy, not a last‑minute event. Get clear on value, timing, and the impact on your wealth long before you go to market.
Most founders underestimate how many decisions live between “I might sell” and money in the bank. Use these questions to expose gaps in value, timing, and alignment before you step into negotiations.
If you stall on any one of them, your sale can drag for years—or fall apart entirely.
Capture your answers and revisit them quarterly—your ideal buyer, valuation, and timing will evolve as the business does.